MyCRM Weekly News Round Up 12/8 – Latest CRM articles.

Each week, we like to try and bring you 5 topics from across the spectrum relating to CRM news from various news and blog sites.  This week we have found our top 5 topics with links to the relevant sites 1.CRM software industry grew significantly in 2013 According to recent analysis by Gartner, the customer relationship management (CRM) software industry grew by about 14 per cent globally last year, and the numbers for 2014 are looking very positive. The Gartner report, called "Market Share Analysis: Customer Relationship Management Software, Worldwide, 2013", indicates that there was a very strong demand for SaaS, or software as a service, a category that includes CRM software. ... [More]

Latest CRM News from the MyCRM Team

As usual this week we have been reviewing a number of great articles around the web on CRM and how businesses make best use of some or all of the functions.  Today we have 4 news articles in our News Cast summary below :-  Mobile CRM and security issues What to do when CRM isn’t working Time to call it quits on your CRM platform Has the CRM revolution already happened?    1.Mobile CRM and security issues   In the past couple of years, there has been much in the way of innovation for customer relationship management, or CRM.  One of these great innovations happens to be mobile CRM. As it stands, more and more companies are rightfully adding mob... [More]

Latest news cast from the CRM industry

Some great articles in the last couple of weeks although we have had the usual Easter and Mayday lull here in the UK, So now we are back at full steam I have collated 5 of the latest articles that might be of interest. Also don’t forget If you would like to take a trial on the MyCRM 2013 platform don’t for get to register here http://www.mycrmhosted.com/pricing.aspx   Ok back to the news!! Almost half of businesses say cloud adoption is a "go" According to a recent Microsoft-commissioned study, nearly half of organisations are in the process of adopting the cloud.  Additionally, about 33 per cent of companies already have a solid cloud computing plan. The “... [More]

MyCRM Weekly News Round up

Hi and we are back, with the latest rollup of CRM news articles that has been doing the rounds this week Our first article this week is from Dynamics Business gives the 7 points of why you need a CRM system and covers some very good points, see below We then follow on with a compelling article about Software subscriptions from Search CRM which being a provider of subscription based software made interesting reading, and finally this time we are looking at an article from Tech Radar. When a company really needs CRM When a business first starts operating time and money can be short and all hands really do need to be on deck. In those early days, things often get done any way they can, but ... [More]

MyCRM Weekly News Roundup

In our latest series of the MyCRM News roundup we have a number of interesting articles from the various news feeds and the world of CRM.   1.Microsoft launches its Social Listening tool 2.Big data, small world 3.NatWest using Microsoft Dynamics CRM 4.When a company really needs CRM     Microsoft launches its Social Listening tool   At Microsoft’s Dynamics Convergence conference the software giant announced Microsoft Social Listening, a new tool that is to be a free add-on for professionals already paying a licence fee.   Kirill Tatarinov, the executive vice president of Microsoft Business Solutions, went so far as to call the feature “revolut... [More]

#CRM News Round up from the MyCRM Team, 4 of this week’s top articles

Following on from my latest post I have found a number of other news articles that grabbed my interest so in the second of our round new offering you can find 4 of the more topical CRM pieces. 1.    Fostering an effective CRM solution CRM systems remain an excellent way to help improve the effectiveness of any company's customer service operations.  There are several challenges involved in ensuring that it works as planned, however, and these are some of the most vital: Awareness Too many companies invest in a quality CRM system without actually being sure what the investment is for.  Unfortunately, if the company is unsure what the product is meant to do, there ... [More]

Email retains its position as the number one marketing channel

In a recent survey carried out by Experian Data Quality, it was revealed that in 87 per cent of the companies contacted email marketing campaigns remained the most popular option.   "Email is still a hugely important channel when it comes to marketing," noted Beatriz Santin, Experian Data Quality’s senior director of marketing, adding: "Though email marketing has had to adapt to changes within the channel and the growth of other channels such as mobile, it remains one of the best ways to reach customers and marketers are continuing to rely on this evolving yet effective method.”   Nurturing customer relationships is essential, especially in smaller businesses and se... [More]

How CRM Software can help: manage customer complaints

I have been researching a number of really good articles this week and this one on Business 2 Community highlighted some very good points.  This article initially about the tour industry applies well to all organisations as if a customer has a complaint about a product or a service they need it to be dealt with quick and efficiently. One of the key ways to ensure that customers stick around and for you organisation to build loyalty is to deal with any complaints quickly and efficiently.  Today, we're going to take a look at how CRM can be used to put an efficient complaint response system in place. Ensure that the complaints policy is set out firmly It is important to make sure ... [More]