MyCRM News round-up 5 top articles on CRM topics

Here is the latest news update, we have been trawling the CRM news channels and blogs once again to get some of the latest stories and articles and include one of our own press release this week   MyCRM launch eMap 1.2 for Microsoft Dynamics CRM “eMap 1.2 is the first release with the integrated data service giving access to over 60 million business records, and completes a milestone that has been in the plan for some time” stated Sales and Marketing Director, Alistair Dickinson Source: http://www.prweb.com/releases/mycrm/bingmaps/prweb12026598.htm   Why every business needs a CRM champion In the industry, the person who takes responsibility for a company’... [More]

The secret to successful customer engagement

Technology has brought business a long way in the last few years, but there is no doubt that it will forever be the age of the customer. This means that engagement between employees and customers is more critical than ever. In most cases, engaged customers are typically better brand advocates, more loyal, and spend more money with that business. Therefore, it is important for businesses to have a clear understanding of the foundation of customer engagement in terms of how to attract and influence them. Here are some secrets to engaging the customer that every business owner should know. Trust and transparency Even though this is business, there is an emotional component to customer engag... [More]

Regardless of your business the customer comes first, and CRM is key

See how car deals improve customer relationships with CRM. No matter what business sector your organisation is in, it helps to understand that keeping existing customers is a lot more profitable than attracting new ones.  Customers may well out grow your service but it is paramount you deliver the best experience while you can. Customer relationship management (CRM) helps businesses take control of their interactions with both future and current customers. A CRM system is a multi-faceted one that uses technology to automate, organise, analyse, and synchronise customer data for sales, marketing, technical support, and customer service purposes. CRM is essential to modern car dealers,... [More]

Bad customer data management means bad customer experience

I recently came across this article and it brought back some thoughts of CRM implementation that had gone astray or where customer needed help in moving the right solution forward. So Today, we are looking at data and how it can be used effectively as there seems to be so much talk about big data that many business owners are starting to think it’s a passing fad, but the truth is that it is something that is here to stay. Just think about CRM – customer relationship management – and how it helps to determine what customers are doing and how to upsell them.  What many managers fail to consider is what this actually means to the customers who are sharing their personal... [More]

Mid-Week MyCRM News and Article Round Up.

Welcome to this week round up of some of the great CRM news and business articles of the week. I’ve had the opportunity to summarise some of theses but the links are included and always.  It’s been quite a busy week this week at MyCRM as we have been working on the release of some of our new Social Integration tools along with a number of new platforms and solutions This week we have 4 great articles that are all CRM related, so let us know what you think in the comments below   CRM best practices Even companies that have had CRM systems and practices in place for years can benefit from some reminders about techniques that can turbo-charge their CRM initiative. Hav... [More]

MyCRM 2013 – and we are nearly ready to Go Go Go!

As we move through Q1 and into Q2 we are pleased to confirm that our New MyCRM platform is nearly ready for production. After a few months of work to bring most of the app store up to the new version we will now be offering   CRM 2013 with our integrated product set. How to get a trial? You can request a trial of CRM from MyCRM here http://hosted.mycrmgroup.com/demorequest.aspx just fill in the form and we will set everything for you giving you full access to your own version of CRM Need Help? Setting up your CRM can be complicated so why not talk to us about setting up your data and users for you to help you get start. Countdown to April 2014 As we progress though into Ap... [More]

#CRM News Round up from the MyCRM Team, 4 of this week’s top articles

Following on from my latest post I have found a number of other news articles that grabbed my interest so in the second of our round new offering you can find 4 of the more topical CRM pieces. 1.    Fostering an effective CRM solution CRM systems remain an excellent way to help improve the effectiveness of any company's customer service operations.  There are several challenges involved in ensuring that it works as planned, however, and these are some of the most vital: Awareness Too many companies invest in a quality CRM system without actually being sure what the investment is for.  Unfortunately, if the company is unsure what the product is meant to do, there ... [More]