The deeper impact of how CRM can increase business 20. February 2014 Alistair 2011, 2013, Add-On, Blog, Business, Cloud, CRM, Dynamics (0) CRM software is known by many people to be an effective way to automate different customer management tasks. However, it can be used in a far for reaching way across all departments to manage customer data. In this article I found on Business 2 Community we’re going to take a look at the different areas that the software can have a positive overall impact on. The avoidance of duplication In any sales team, wasted time is lost money. CRM software can massively cut down on the amount of time staff spend dealing with something that has already been done, such as returning calls and creating lists of customers that require call backs. It can also help prevent duplication within the company's database. No forwarding needed In a traditional sales environment, data needs to be constantly forwarded to different sales staff so that they can take on different accounts. Within a CRM-based environment, this is no longer necessary; everyone can access the same information and the same software without leaving their desk. Again, this is a big time saver. Everything can be recorded The more information a company has about a customer, client or supplier, the more accurate and helpful they can be. CRM software means that every single interaction the company has with anyone of value, including other departments within the company itself, can be recorded in some way. It's not just the sales team It is worth remembering that CRM software can be set up to initiate workflows and other tasks for every single department, and its utility is not limited just to sales. Even departments as diverse as financial administration, human resources and purchasing can make use of the software. This ensures that the whole company is pulling in the right direction. Source: Business 2 Community If you’re starting a new business or looking to grow and need a cost effective managed solution then find out more at www.mycrmhosted.com About MyCRM MyCRM has over 20 years’ experience in helping small to medium sized businesses understand and implement CRM as a technology and CRM as a process. We can help drive adoption and ROI in businesses and organisations that are implementing a marketing solution through a CRM like Microsoft Dynamics. You can read our customer testimonials here http://www.mycrmgroup.com/customers.aspx. MyCRM don’t only provide a managed service but also off a range of product solutions which are off-the-shelf extensions to enhance CRM productivity, along with dedicated support packages to meet business requirements. We offer from our own fully managed datacentre a licence per user Microsoft Dynamics CRM platform, you can see more about using MyCRM as a managed service here: http://hosted.mycrmgroup.com/ As an Independent Software Vendor (ISV) we offer a range of pre-built application extensions for your Microsoft CRM Solution. You can get access to a range of products for Microsoft Dynamics CRM from the MyCRM download centre here: http://downloads.mycrmgroup.com after registering for an account.